Oldearthis an award-winning international design studio founded by Benjamin Snell. Now headquartered in Berlin, the studio operates globally, providing digitally focused services across art direction, graphic, motion and sound design.
Through a collaborative, concept-driven approach, Oldearth delivers progressive visual communication for clients in music, fashion, sport, and commerce. From brand development to campaign execution, the studio’s work is defined by bold ideas, considered craft, and a deep understanding of contemporary culture.
Oldearth Design was engaged to develop the visual identity for Magtech Surveys, a startup specialising in drone-based magnetic surveys for mineral exploration.
The brand system includes a distinctive icon, custom wordmark, and supporting typography designed to reflect the precision and innovation at the core of the business. Drawing on themes of magnetism, flight, and data, the identity balances technical authority with clarity, positioning Magtech as a forward-thinking partner in an increasingly complex exploration landscape.